As the only professional, systematically organized, and internationally certified coffee-making competition in China, the WBC tests the comprehensive skills and expertise of baristas. It stands as a dream platform for countless coffee professionals, showcasing their artistry and dedication to the craft.

The World Coffee Roasting Championship (WCRC), initiated by World Coffee Events (WCE) to promote specialty coffee. Roasters must leverage their expertise and knowledge to design and execute a flawless roast.

The World Latte Art Championship (WLAC) is a prestigious competition established by World Coffee Events (WCE) to promote specialty coffee, representing the pinnacle of latte art.

With a decade of competitive experience, it has attracted over 600 pizza restaurant brands vying for tens of thousands of dollars in cash prizes. The championship provides a platform for professional pizza chefs in China to showcase their skills, compete, and engage in exchange.

This event provides a professional platform for the burgeoning number of fine chocolate artisans in the country to showcase their expertise in their respective fields.

The competition seeks to recognize and honor the industry-acclaimed, authoritatively certified “Rising Star Young Chefs,” providing a stage for the future master chefs to showcase their exceptional skills.

This competition has also received the authoritative event certification from the World Chefs Association. The event is expected to invite nearly a hundred renowned figures from the national and international culinary industry to form the judging panel. The judging team will include national-level culinary masters, well-known restaurant entrepreneurs, and industry experts such as executive chefs of five-star hotels.

This competition will cover three events: Chinese banquet table setting, Western banquet table setting, and creative afternoon tea table setting. It aims to inherit the service characteristics and skills of Shanghai's hotel industry, inspire innovation and enthusiasm among hotel staff, standardize service procedures, and improve service quality.

The competition has consistently championed professional event management and cutting-edge concepts, firmly establishing itself as the most authoritative benchmark event in China's mixology industry.

Established in 2014 by Sinoexpo, the Shanghai International Fashion Drink Creation Contest was fully rebranded as World Fashion Drinks Competition (WFDC) for the 2025–2026 season. It is the world’s only world-class professional craft beverage competition founded in China. Global qualifiers spanning Singapore, Vietnam, Indonesia, Thailand and China for the grand-final. Competitors create original drinks with sponsor-provided ingredients. The event inspires beverage R&D innovation, spreads modern tea culture and advances the whole beverage industry.